LAB GROWN DIAMONDS
Pure crystallized carbon
LAB GROWN DIAMONDS
Pure crystallized carbon
GRADED BY 4C’s
100% authentic
100% CONFLICT FREE
ethical alternative to mined diamonds
THAN MINED DIAMOND
more affordable, lifetime value
We're reinventing the fine jewellery shopping experience: exceptional quality, ethical diamonds, affordable fine jewellery handcrafted in India by designers using conflict free lab grown diamonds, lab created gemstones and precious metals.
We craft premium engagement rings and fine jewellery exclusively with carbon neutral lab grown diamonds. Lab-grown diamonds are real diamonds but cost up to 40% less and come free of any negative environmental or humanitarian abuse.
Our legacy of superior craftsmanship lies in the hands of jewellers with generational experience. By pairing accessible elegance with a commitment to sustainability, every piece is more than a symbol — it's a promise of love, ethically made and faithfully kept.
We’re putting a modern twist on an antiquated industry; making beautiful, ethical and affordable diamond jewllery attainable by all.
Together with these designers we promise to contribute to a ‘Greener Diamond’ future for all.
We bring to you jewellery that is elegantly designed and exquisitely handcrafted at a fairer price. We aim to change the way you access diamond jewellery and make it more inclusive - for you, for our craftspeople and for anyone involved.
People purchasing eco-friendly diamond jewelry from us, eliminates the need to mine for these natural resources. It is also the funding source to build agricultural projects in diamond mining communities, so the locals can grow food instead of mining for diamonds.
You can now have the ring of your dreams, for a price you will adore, while supporting the cause you believe in. This is all being done because of your decision to make a more informed choice by choosing conflict-free Lab-Grown Diamonds.
Thank you for helping to make a difference!
DO ALL LAB GROWN DIAMOND LOOK ALIKE?
No, not all lab-grown diamonds look alike. Lab-grown diamonds exhibit the same variations in color, clarity, and cut as their mined counterparts. We put the right conditions together in a lab, but nature takes it from there and grows us a diamond. Advanced technology allows us to create a wide range of lab-grown diamonds with diverse appearances, catering to individual preferences and styles. From classic white diamonds to fancy colors, each lab-grown gem possesses a distinct allure.
WHAT ARE THE ENVIRONMENTAL BENEFITS OF LAB DIAMONDS?
Unlike earth-mined diamonds, lab grown diamonds are created without negatively harming native communities, societies, or the planet. According to the 2014 Frost & Sullivan report, "lab grown diamonds are seven times less impactful to the environment than mined diamonds, use significantly less resources, and emit a fraction of the air pollution."
ARE LAB GROWN DIAMONDS GRADED AND CERTIFIED?
All lab created diamonds over 0.5ct are graded the same way earth-mined diamonds are, and come with a grading certificate from either the International Gemological Institute (IGI) or GIA.
ARE LAB DIAMONDS THE SAME AS CUBIC ZIRCONIA?
Lab created diamonds are 100% pure, crystallized carbon, which makes them optically, chemically, and physically identical in every way to an earth-mined diamond.
Cubic zirconia (CZ) is made of synthetic zirconium dioxide in its crystalline form and is commonly used as a low-cost alternative to a mined diamond. It has absolutely no presence of carbon diamond bonds in its creation. It is simply a crystal cut in a way to mimic the look of a diamond. The lack of crystallized carbon is why CZ differs chemically, physically, and optically from earth-mined and Lab-Grown Diamonds.
WHAT IS THE RESALE VALUE OF A LAB GROWN DIAMOND?
Buying an engagement ring or diamond, regardless of origin, with the intent to sell it in the future, is not a good investment. Many traditional jewellers tell consumers that lab created diamonds have little to no resale value, but this could not be further from the truth.
Buying an engagement ring or diamond, regardless of origin, with the intent to sell it in the future, is not a good investment. Many traditional jewellers tell consumers that lab created diamonds have little to no resale value, but this could not be further from the truth.
WHAT ARE LAB CREATED DIAMONDS?
Lab-created diamonds or cultured diamonds are grown in highly controlled laboratory conditions using ground breaking technological processes that emulate the Earth’s natural developing process where diamonds form in the mantle of the Earth. The resulting diamonds are physically and chemically identical to mined diamonds since lab-created diamonds are made of the same material; pure carbon, crystallised in isotropic 3D form.
Our lab-created diamonds are 100% conflict-free and superior quality than earth-mined diamonds.
WHY CHOOSE LAB GROWN DIAMOND EARRINGS?
Lab-grown diamonds earrings offer the same high quality, strength, durability and shine as natural diamond earrings but are a much more sustainable and price effective option. Made in a lab in India in just a matter of weeks, these diamonds aren't mined from the earth destroying natural resources, don't need to be internationally transported and, therefore, reduce our carbon footprint, and have no criminal or violent activity associated with them.
Looking into the diamond market, it is becoming a huge trend for all Millennials, now Gen Z, to purchase these sustainable gemstones.
These generations are collectively the biggest buyers of diamonds for engagement rings – and they are moving away from conventional diamonds, with almost 70% of Millennials considering buying a lab-grown alternative.
They not only offer a sustainable and ethical alternative to mined diamonds, they also come at a more affordable price point without compromising on quality. So, if you're looking for a stunning and eco-friendly choice, consider the brilliance of a lab-grown diamond.
CAN YOU TELL THE DIFFERENCE BETWEEN AN EARTH-MINED DIAMOND AND A LAB CREATED DIAMOND?
The laboratory-made diamonds are indistinguishable from earth-mined diamonds, even under a microscope, according to the Gemological Institute of America.
The laboratory-made diamonds are indistinguishable from earth-mined diamonds, even under a microscope, according to the Gemological Institute of America.
While both earth-mined diamonds and lab-created diamonds have the same chemical composition, only trained gemologists using advanced gemological equipment can detect differences in their growth patterns and inclusions. Advanced technology, such as UV fluorescence imaging and specific laser inscription patterns, aids in distinguishing between the two types. However, to the naked eye, without specialized equipment, it is nearly impossible to know the difference.
ARE LAB GROWN DIAMONDS FAKE?
There are many ways to tell the difference between a fake diamond and the real thing. Turns out, the definition of a real diamond is not linked to origin (earth vs. lab), but rather by its characteristics. Lab created diamonds have been created replicating the earth's natural process, and will pass a diamond tester because of their identical characteristics.
DO LAB CREATED DIAMONDS TEST POSITIVE ON A DIAMOND TESTER?
Yes, these are real diamonds, which are pure crystallized carbon. Lab created diamonds will pass all tests used to confirm a pure carbon diamond.
DO LAB-GROWN DIAMONDS RETAIN THEIR VALUE OVER TIME?
Yes! But you have to consider the quality of your lab diamond just like you would an earth-mined diamond. Post treatments in lab-grown diamonds or natural diamonds will lower the value. Not having a reputable grading certificate will also lower the value of your diamond.
DO LAB GROWN DIAMOND EARRINGS LAST?
Yes, you can be confident that your lab-grown diamond earrings will last a lifetime. These diamonds are created using the same physical and chemical properties as natural diamonds and offer the same hardness, durability and shine - meaning agrown diamond can be treasured and worn precisely like a mined diamond. and are ideal to wear every day.
LAB GROWN DIAMONDS ALSO HAVE FLAWS
Many people are concerned about Lab Grown Diamonds being "too perfect and flawless.", but this isn't the case. The process in the lab mimics the process by nature that creates diamonds, and therefore Lab Grown Diamonds can also have flaws. Cut, clarity, and color will also affect a Lab Grown Diamond's price.